| Home | Free Stuff | Make Money | Success | Time Management | Motion Pictures | Inner Peace | Shopping | FAQ | Resources | Site Map |
| Speaker | Click here for Free Monthly Article | Tom Marcoux America's Communication Coach |
|
Who's Winning on the Web.com: Attract Web Visitors Repeatedly and Profit from the InternetBy Tom Marcoux, America's Communication CoachAt the National Association of Broadcasters 2002 Conference, Las Vegas, I presented "Who's Winning on the Web.com" with methods counteracting web-mistakes after the dot-com fall out and the September 11th tragedies. Web visitors show sensitivity to intrusion and inconvenience, and have a shorter attention span. This new research is detailed in my book "Who's Winning on the Web.com." Use "W.I.N.O.N.W.E.B." W - wake the media Include tips in your press release. With eReleases.com, my press release including tips, was printed in magazines and posted on web sites. I - infect through viral marketing Offer an immediate $5.00 discount when your web visitor shares a friend's email address. Use a subject heading like: "Joe Smith feels this would be helpful…" N - nurture their need During the September 11th tragedies, Lilly Walters demonstrated compassion by emailing valuable information from her book "What to Say When…You're Dying on the Platform." She showed speakers how to help audiences during emergencies. She created a link to Aboutspeaker.com in her e-newsletter. Lilly surveyed speakers about their efforts to help the nation heal. She posted my idea of speaking to raise American Red Cross funds. I found it most rewarding to help audiences. This also inspired me to purchase her book, "Secrets of Superstar Speakers." O - organize syndication Mondo animation company's business model is syndication of their material to pre-existing web sites to build the public's brand awareness. N - niche your place Use web domain names, and not just your name (because of possible misspelling), for Radio/TV interviews. I use TomSuperCoach.com and FreeYourselfForSuccess.com. To increase traffic to your web site, use a "sidedoor" -- which is a web page, optimized to attract search engines' attention. Place keywords in the title, in a one line paragraph ABOVE your top graphic, and multiple times in the visible text. In your sidedoor's metatag description, use "free" as in "Free articles on…." W - win their trust Avoid intrusion: C.J. Hayden (GetClientsNow.com) sends only one e-newsletter per month. Rich Fettke (author, "Extreme Success" - ExtremeSuccess.com) uses a short e-newsletter with links. Avoid inconvenience, focus on my principle: "Tally the visitors' needs, and have the web site respond." At TomSuperCoach.com, the visitor clicks on a question (link) that identifies his/her problem (example: "Need more time?"), and the next web page responds. Build a relationship with the visitor. Visitors gain free ideas through "Free Yourself for Success On-line Community" at http://www.TomSuperCoach.com/dreamreal.htm E - email them GreenGrocer.com's e-newsletter provides recipes and bargains to 70,000 registered users. Sales go up after every issue. B - bring rewards USWings.com rewards the customer buying a flight jacket, with a free high quality cap. Founder David Hack says every free cap results in a new order for two caps - and weekly sales of 100 caps. CONCLUSION: Web success is building a relationship with web visitors. For a FREE REPORT fill in the form below. For Tom's free e-newsletter, "Success Secrets: Speak Well, Master Time, Lead Powerfully" - tom_marcoux@hotmail.com (Also, authors can contribute to the compilation book "Women's Spirit Awakening II"). 
Who's Winning on the Web.com - Attract Web Visitors Repeatedly and Profit from the Internet
SPECIAL WEB DISCOUNT $15.00 (regular price $24.99). Don't Miss This!/Buy Now Copyright 2002 Tom Marcoux Ltd. Partnership Request your copy of Free Report: "Get People Buying from Your Web Site"Copyright 2002 The Tom Marcoux Family Ltd. PartnershipA Speaker for Your Company, Association or Conference: Tom Marcoux, America's Communication Coach is the author of Communicate to Win: Influence Your Way to Success and Happiness; Free Yourself for Success; How to Heal When Life's Too Much. Tom is a nationally known, award-winning speaker-author (Speaker of the Year, Success Builders International and BusinessAcademy.com). Tom is a sales coach and personal/professional coach. He is a faculty lecturer at Academy of Art College, San Francisco (whose graduates often work for George Lucas' companies). Tom is a member of the National Speakers Association. He speaks for the National Association of Broadcasters Conference, Las Vegas, Nevada (click here for his NAB presentation). He is a guest lecturer in venues California State University - Los Angeles, Stanford University, and De Anza College. His book "Communicate to Win" is a required textbook at Cogswell Polytechnical College, Silicon Valley and in the Cogswell Time Capsule. His private workshops and public seminars have benefited professionals from IBM, The Gap, Charles Schwab, Bank of America, Wells Fargo, Lucent Technologies, Circuit City, The Olive Garden, and many other firms. He authored 10 books which are available on-line at http://www.businessacademy.com Tom is a faculty lecturer on technical communication and digital filmmaking at Cogswell Polytechnical College. Tom is a TV/Radio guest and he has been written about in San Francisco Examiner and the magazines: Streaming, Radio World, National Association of Broadcasters Daily, Millimeter, and Sharing Ideas - The Premiere Speaking Industry Magazine. Tom is featured in the documentary "Perfect Ending." View 34 pages of Quotes from People Helped by Tom's speeches, coaching, and products in the Guestbook For your media project: engage Tom Marcoux, Media Specialist/Motion Picture Director-Producer-Writer-Actor: Tom directed a previous motion picture that went to the Cannes Film Festival. He is currently directing "LIVING, the Motion Picture" -- which includes the beautiful Crystal Pegasus. He is the president of TomMarcoux.com, Inc. and Marcoux Media, and his team is preparing the science fiction trilogy of motion pictures entitled "TIMEPULSE."(www.TimePulse.com) Tom is the author of the novel TIMEPULSE. Tom won a special award at the EMMY AWARDS after earning a degree in psychology and television production. Tom is the author of 101 Acting Secrets: A Director's Tips for Your Acting, Auditions, Movie Roles, and Self-Promotion. He conducts acting workshops and workshops on "Self-Promotion for Actors" Quotes from People Helped by Tom's speeches, coaching, and products in the Guestbook 
Contact Us | Speaking |Discounts (Products, etc.) Free Stuff | Links Questions or comments about this web page? Contact
us: tomsupercoach@yahoo.com |